
NEUTROGENA
“THE TALK”
Role Writer
To kick off their Choose Skin Health® Campaign, Neutrogena wanted a video on the importance of teaching your kids to use sunscreen, featuring Brand Ambassador Kristen Bell.
We decided to make use of her comedic chops and turn it into a satire of the sex talk.
I worked solo in coming up with the concept, selling through to client, and scripting/copywriting.